Overview:
Field: Dental services
Company Location: Lithuania
The challenge:
The clinic’s outdated website was not optimized for mobile users, leading to a decline in their Google My Business rankings. This created difficulties for potential clients in accessing information and booking services efficiently.
The solution:
We completely reimagined their website, modernizing it while maintaining the essence of their established brand to avoid confusing existing customers. The redesigned website is more user-friendly, visually appealing, and fully optimized for mobile devices.
To ensure long-term success, we implemented advanced analytics tools like Contentsquare, enabling the clinic to:
Monitor user behavior and website performance.
Test ideas and improve functionality based on data rather than guesswork.
Scale the website efficiently and address potential errors quickly.
While the brand identity underwent minor updates for modernization, additional advertising campaigns will help unlock the full potential of this project.
Branding redesign:
Website before (red annotation) and after (green annotation):
Interactive finished project showcase:
The results:
The revamped website received positive feedback from both the client and their customers. Notable outcomes include:
A significant increase in mobile traffic.
Improved customer satisfaction due to easier navigation and better access to essential information.
Enhanced ability to make data-driven updates for future growth.
This project highlights our commitment to delivering strategic, results-oriented solutions.